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Essential twitter marketing tools

If you're using twitter as marketing platform for your affiliate business there are a few essential tools that you need to look into. Hootsuite for multiple account management and Peashoot for campaign tracking.

Hootsuite 2.0

Everyone having two or more twitter accounts knows the pain of having login - logout between the accounts. The ability to toggle between accounts is desirable. I have been running tweetdeck for some time, I enjoyed it for it's superb "listening" ability but gave it up for Hootsuite recently.

Peashoot

Secondly you want to keep track of you campaign performance. Let's say you tweet you followers our weekly poker cash races at 15hrs and later tweet about Scotty's $11K added tournament, you want to know clicks, tweets, location and rev per campaign tweeted. For this I'm using Peashoot, which is an affordable way keeping all your social media campaigns in one place.

Yongfook, the man behind Egg co and peashoot also runs a really good blog worth checking out http://zygote.egg-co.com/ 

Give these two tools a place in your social media toolbox. Having other favourite tools, comment and share.